Designing a CRM
description here
BlackVue is a premium dash camera company that is based in San Francisco, California. They sell a variety of unique and specialty cameras for your automobile. Blackvue allows its customers to connect directly to the camera via wifi or via their cloud service in the mobile application. This is confusing for users trying to setup their camera for the first time.
My goal is to improve the first time setup experience.
Roles
UX Designer, UI Designer, UX Researcher, End-to-End Design Process
Tools
Figma, Zoom
Figma
Zoom
Process
5 Day Sprint
Target Audience
Modern drivers, who buy premium auto accessories
Deliverables
Competitive Analysis, User Flows, Sketches, Wireframes, Low-Fidelity Prototype, High-Fidelity Mockup
Constrants
Design sprint moved quickly, which was challenging in the beginning to find time for client meetings
I had to make sure to keep to Blackvue’s branding and familiar styles while improving the user experience.